Google brings lots of changes to its google search engine programs. These changes are called google algorithm update and google provide every algorithm update with a unique name. Similarly, Google has launched a google spam update. So let's see some advantages and disadvantages of google spam updates from a digital marketer or user point of view.
Advantages
If your webpage has unique, relevant to a user query, and not written by an AI tool, you will get a higher ranking.
Will get the benefits of making quality backlinks rather than spamming.
Disadvantages
If you gain backlinks from low-quality sites or buy links from unauthorized sites then you will get a downrank on SERP.
Think content, Copy content, and AI content used in backlinks or websites is penalized by google.
We hope this information will help you to identify what is google spam update. Now if your site is penalized by this google spam update, then hire our search engine optimization service to rank your site on top of the SERP.
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